キャッチコピーNo.30 多くの夢は、かなえられた瞬間に失われる。
- クライアントキューピー
- 商品マヨネーズ
- 年代1991年
- 媒体雑誌
- コピーライター秋山晶
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一行で語られるストーリーというものがある。
秋山晶というコピーライターは、
他の文学に負けず劣らぬ先鋭の表現を、コピーに賭けたフシがあります。 ボディコピーを読むと、アメリカの作家であるトルーマン・
カポーティが登場しますが、ここから着想した世界観が本編を圧倒する。 で、
儚さとマヨネーズとどういう関係があるのか?
答えは80年代という空気にあるように思われますが…
タグ:秋山晶
