人の半分は後姿です。

• クライアント伊勢丹
• 商品企業広告
• 年代不明
• 媒体不明
• コピーライター眞木準

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言い得て妙のコピーです。鏡の前で真剣にチェックするあなた。
前姿ばかり気にしていませんか?　オシャレの神髄は、
実は後ろ姿にあるのかも知れませんね?　あの有名なコピー、
でっかいどお。北海道。も彼の作品。 駄洒落も本気で極めると、
威力があります。この作品は、作者の才能の多彩さが出ていますね。